Above All Album
The concept for the album “Above All” was to look up—that instead of looking to ourselves we would instead look to the reflection of the creator.
This concept was then applied to branding, album art, website, social content & event videos, as well as the album launch event. All imagery and art direction pointed away from ourselves and pointed up—from tilted reflections in mirrors showing blue cloudy skies to “cloud” installation at the album launch.
